Ebook Free Vision To Legacy: The Great Clips Story, by Shelby Yastrow, Steve LeBeau
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Vision To Legacy: The Great Clips Story, by Shelby Yastrow, Steve LeBeau
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In less than thirty years Great Clips has achieved worldwide leadership in the hair salon industry, and its lead is widening every day. To have the largest and fastest growing brand in its entire industry is a remarkable achievement for any company. It's even more remarkable considering that the company was started in a backyard by three entrepreneurs who had no money, no new ideas, no new product, no experience in running a business, and even a shortage of rapport among themselves.
This book documents the incredible rags to riches story and highlights the value of having an uncomplicated business model, avoiding the temptation to change it, sticking with the basics, and paying attention to all of the stakeholders--especially the customers. How Great Clips has capitalized on the franchising phenomenon that has swept across the business landscape will provide special interest for any follower of winning business models.
- Sales Rank: #2374067 in Books
- Published on: 2013-11-03
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x .80" w x 6.20" l, 1.40 pounds
- Binding: Hardcover
- 312 pages
Review
Having spent an entire career with McDonald's, I can appreciate how Great Clips has capitalized on the most important--and most-often overlooked--elements needed to lead an industry: Sound basics, simplicity, consistency and, of course, providing exactly what the customer wants. My congratulations to Great Clips and to its entire workforce for delivering its brand 70 million times a year--and still counting! --Jim Skinner, Retired CEO, McDonald's Corporation
Highlighting consistency, fairness, execution, and most of all, believing, the authors cleverly unfold the Great Clips story by revealing the fundamental business principles that have guided Great Clips through countless obstacles, human drama, and adversity to become one of the most compelling franchise success stories in history. A fascinating case study, Great Clips is a must read for anyone who has a passion for knowing what it really takes to succeed in franchising. --Beth Walker, Department Chair and AT&T Professor of Services, Marketing and Management, W. P. Carey School of Business, Arizona State University
A cutting edge book that examines current-day franchising through the incredible Great Clips success story. The company's history and achievements are especially remarkable in light of the overwhelming, self-inflicted stumbling blocks that had to be navigated in the early years. The authors correctly underscore that the many key ingredients to a franchisor's success must include integrity and solid franchisor/franchisee relations. This book is a must read for anybody interested in franchising. --Morton Aronson, Former Director, International Franchise Association; recipient of the Total Quality Franchising Award for Lifetime Achievement
About the Author
Vision to Legacy: The Great Clips Story was co-authored by Shelby Yastrow and Steve LeBeau. Yastrow, the retired general counsel, executive vice president and secretary of McDonald's Corporation, has been on the Great Clips Board of Directors since 1995 and resides in Scottsdale, Arizona. LeBeau is a writer, editor and former journalist who lives in St. Paul, Minnesota.
Most helpful customer reviews
1 of 1 people found the following review helpful.
This was a gift
By Edith Gaylord
My husband loves to read corporate biographies, so this was one of many books I gave him for Christmas. He just couldn't finish reading it because it was poorly written. I think more and more companies are paying to have their biographies printed because they think it's interesting. However, not all company growths are interesting enough and should be left to the radio & TV talk show circuit.
1 of 1 people found the following review helpful.
Great read
By Brian J. Kloet
First,a confession, I am a Great Clips Franchisee and have heard a lot of these stories already. Having them interwoven and in a timeline brings them to reality. I can personally attest to the warmth, caring and absolute honesty this company conducts themself in. I am better off having them in my life. #blessed
0 of 0 people found the following review helpful.
SEXY Great Clips
By Jennie Brabec
I have not read the book. Not sure I will buy it. I am a great Clips customer. I am 85 and dependent on rides so it has been a God-Sent to go in and have my hair cut without an appointment and very often without hardly any waiting. Last time I had to wait about ten minutes so I watched a father with a darling two year old who "stood" with his dad as he paid his bill. What I noticed was that the little one was smaller than the ad of a young man with a "SEXY HAIRCUT" which reminded me of several rapes on college campuses that were reported on the morning news. I looked up at the dad to see if he had a "SEXY HAIRCUT". They left and I noticed the shelves of SEXY hair products. I have been heart sick for the last week wondering how much evil corporations do by using sex to promote sales. I am even wondering if I can go back. Supporting SEXY this way would be contributing to the devaluing of sex in our culture which I am sure contributes to the 32,000 suicides in this country last year. 700 in Minnesota. And homicides?
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